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Company profile

FREENOW

FREENOW is Lyft's European multi-mobility marketplace and operating brand. It connects riders with taxis and other mobility services and is participating i...

Facts

Segment
AUTOMOTIVE
Country
DE
Headquarters
Hamburg, Hamburg
Founded
2009
Website
https://www.free-now.com/

About FREENOW

FREENOW connects passengers with licensed taxis and other urban transport services through one consumer and driver platform. The marketplace manages booking, pricing, dispatch, payment and customer support across multiple European cities while local drivers and fleet operators provide the physical service.

Following Lyft’s acquisition, FREENOW remains the group’s European operating brand. In London it is supporting the planned testing of Baidu Apollo Go RT6 vehicles by contributing local marketplace, fleet and operating knowledge. The programme is a testing initiative without general public availability as a driverless ride service.

Market context

ENABLEMENT

Summary

Type: Mobility marketplace

Core: FREENOW

Function: Coordinate fleets

Audience: Mobility operators

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