iRobot Corporation company profile
iRobot builds consumer home robots, best known for Roomba robot vacuums and Braava robot mops. Its products focus on autonomous floor cleaning, mapping and connected home maintenance, using navigation, sensing and software features to automate recurring household cleaning tasks.
Facts
- Segment: Consumer
- Country: United States
- Founded: 1990
- Website: https://www.irobot.com/
Profile sections
- Summary
- Market context
- Facts
- Context / Market Position
- Events
- Team
- Relationships
- Context tags
- Sources
Summary
iRobot builds consumer home robots, best known for Roomba robot vacuums and Braava robot mops. Its products focus on autonomous floor cleaning, mapping and connected home maintenance, using navigation, sensing and software features to automate recurring household cleaning tasks.
Market context
iRobot remains one of the most recognizable consumer robotics brands, even as ownership and restructuring have changed its market position. iRobot builds consumer floor-cleaning robots including Roomba vacuums and Braava mops.
Facts
- Website: https://www.irobot.com/
- HQ: Bedford, MA, United States
- Founded: 1990
- Ticker: IRBTQ / OTC
- Segment: Consumer
Consumer home robotics company
iRobot builds Roomba robot vacuums and mopping robots for automated household floor care.
- Target environment: Homes, apartments, consumer cleaning environments and connected household floor-care workflows.
- Deployment model: Consumer robot sales through retail, e-commerce and direct channels.
- Customer context: Home users, pet owners, consumer electronics buyers and households seeking automated cleaning.
- Workflow context: Vacuuming, mopping, self-emptying, dock-based cleaning support, home navigation and scheduled floor care.
- Commercial maturity: Commercially mature consumer robotics brand with long-running Roomba product families and refreshed robot vacuum lines.
- Market position: Consumer robotics pioneer focused on autonomous home floor-cleaning robots.
- Adoption constraints: Adoption depends on price, cleaning performance, navigation reliability, maintenance burden, battery life, pet hair handling and competition from lower-cost rivals.
- Adjacent context: Adjacent context includes robot vacuums, home cleaning robots, consumer service robotics and connected household automation.
- Source confidence: high
Events
- 2025-04-23 - Product Launch - iRobot introduces Roomba Max 705 Vac Robot plus AutoEmpty Dock - iRobot launched the Roomba Max 705 Vac Robot paired with an AutoEmpty dock as a higher-performance vacuum-only tier.
- 2025-03-11 - Product Launch - iRobot introduces a suite of innovative Roomba floor-cleaning robots - iRobot rolled out a new wave of Roomba vacuums and 2-in-1 vacuum-mop systems with upgraded navigation and dock options.
- 2024-10-21 - Product Launch - iRobot brings more power and self-emptying to the affordable Roomba Essential lineup - iRobot launched Roomba Combo 2 Essential and Roomba Vac 2 Essential with higher cleaning power and an…
- 2024-01-29 - Org Change - Amazon and iRobot agree to terminate pending acquisition - Amazon and iRobot mutually agreed to terminate the previously announced acquisition.
Relationships
- Shenzhen PICEA Robotics Co. - acquisition - Shenzhen PICEA Robotics acquired iRobot Corporation following iRobot Chapter 11 bankruptcy proceedings.
Context tags
- Consumer floor-cleaning robot builder - Peer Group
- Consumer floor cleaning - Workflow
- Consumer cleaning robot OEM - Stack Layer
- Consumer home robot builder - Peer Group
- Household chore robotics - Workflow
- Home robotics environments - Customer Environment
- Home service robot OEM - Stack Layer
- Commercial deployment - Commercial Stage
iRobot Corporation canonical Korthos profile