Samsung Electronics
Samsung Electronics is a global electronics and semiconductor company with robotics exposure spanning home robots, manufacturing automation and embodied AI. In July 2026 it created the CEO-led Robotics eXperience (RX) division to centralise robotics strategy, core technology and commercialisation, with overseas research hubs planned in the United States, China and Japan.
Facts
- Segment: Development Platform
- Country: South Korea
- Founded: 1969
- Website: https://www.samsung.com
Market context
Samsung is not a pure-play robotics company, but it is one of the largest consumer-electronics groups investing in robotics as an AI and smart-home interface, including its Rainbow Robotics stake.
- Nori Robotics - comparable profile - peer: Consumer Robotics Platform
- Matic Robots - workflow adjacency - workflow: Smart Home Robotics
- Syncere - workflow adjacency - workflow: Smart Home Robotics
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Supply
- Jio Robot - Inbound - Robot Platforms - Jio Robot delivered Mobile Worker autonomous mobile robots to a Samsung Electronics overseas production base - source: mk.co.kr
- Zio Robot - Inbound - Deployment - Zio Robot Mobile Worker systems are deployed at Samsung Electronics sites for industrial and manufacturing logistics - source: neobatterymaterials.com
- DJI - Outbound - Compute & Control - Samsung Electronics eMMC flash memory is used in DJI's Mavic 3 Pro drone main-board compute stack - source: ifixit.com
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Team
- Kyung Kye-hyun - Co-CEO - Represents Samsung senior corporate robotics push after the Rainbow Robotics investment.
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Relations
- Rainbow Robotics - Parent Company - Samsung Electronics moved to raise its Rainbow Robotics stake to 35% and consolidate Rainbow as a subsidiary.
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